You and Your Tagline - Author Branding and Promotion

I will confess--I'm probably not the expert I should be when it comes to author branding. As an ebook author (meaning one small fish am...

From One Writer to Another

Other than Craft: 1. Read in your sub-genre. You have to know what’s being published to know how your work will fit in or stack up. 2. Get a...

PROMO- The Highs & Lows

PROMO - ah yes, gone are the days when you could write a book and the publisher would do everything else for you. N owadays , writing the ...

Dammit, Jim, I'm an author not a marketing expert!

When I saw this week’s topic I immediately thought of Star Trek’s long-suffering Dr. Leonard McCoy who seemed, on a regular basis, to be ask...